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PulseTV, the U.S. online store of general merchandise, has recently revealed an ample compromise of customer credit cards. A notification letter was shared by the company with the Office of the Maine Attorney General stating that this had an impact on over 200, 000 shoppers.

According to the notification, the news about a potential breach came to the platform’s attention on the 8th of March 2021, when VISA announced the company about some unauthorized credit card transactions noticed on the website.

PulsetTV performed some malware scanning and did some security checks, however, it did not identify any issue. Signs of the persistence of the problem emerged later when the company was contacted by law enforcement in the matter of payment card compromises originating from pulsetv.com.

After that, PulseTV started a new investigation in collaboration this time with a third-party specialist.

On November 18, 2021, our investigator learned that the website had been identified as a common point of purchase for a number of unauthorized credit card transactions for MasterCard. Based upon communications with the card brands, it is believed that only customers who purchased products on the website with a credit card between November 1, 2019 and August 31, 2021 may have been affected. The investigation was unable to verify that the website was the cause of the unauthorized transactions. However, in an abundance of caution, PulseTV is notifying customers, including you, who purchased products on our website during that time period so that they can take steps to protect and secure their credit card information.

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The Potentially Impacted Customer Data

In the same notification, PulseTV announced that the information that may have been compromised refers to:

  • Customer Name;
  • Shipping Address;
  • Email address;
  • Payment card number along with expiration date and CVV.

Mitigation Measures

The company announced that all their internal devices will have two-factor authentication put in place, that endpoint detection and response tools will be used working on network visibility and mitigation of threats, and that they will migrate to another payment system.

Customers are advised to pay attention to fraud or identity theft and they can do this if routinely checking bank statements for any unauthorized transactions.

What Is PulseTV?

PulseTV.com emerged in 1996 with its products being promoted on TV. Among the most known campaigns, one can remember Riverdance, Lord of the Dance, or The Honeymooners. It is a US-based store offering an extended range of products like electronics or kitchen stuff at a convenient price.

How Can Heimdal™ Help?

Data breaches are more often than ever, stressing the need for efficient endpoint security tools. Our Threat Prevention brings together machine learning, AI-based prevention, and cybercrime intelligence to focus with a 96% accuracy on future threat prevention at the domain level. Hidden cyberthreats will no longer remain hidden, cyberattacks will not be able to go undetected and data-leaking venues will not be left open anymore with this stunning DNS threat hunting solution.

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Andra Andrioaie

Security Enthusiast

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Hi! My name is Andra and I am a passionate writer interested in a variety of topics. I am curious about the cybersecurity world and what I want to achieve through what I write is to keep you curious too!

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